About Innovative Retailers
A specialist network built by people who live the water.
Innovative Retailers is a curated ecosystem of stores, brands, and manufacturing partners dedicated to fins, freediving, spearfishing, swimwear, and underwater sport. We bring together local European storefronts and global destinations so athletes can discover trusted gear, transparent pricing, and consistent support.
Beyond retail and distribution, we design and manufacture our own product lines through GlideFin, Ultrafins, and ProSwim. That direct involvement in production keeps us close to the equipment divers use every day and allows us to innovate faster across performance fins, training gear, and technical accessories.
Retail
Localized shops, expert service, and region‑specific support.
Distribution
Partner supply and wholesale channels for trusted brands.
Manufacturing
GlideFin, Ultrafins, and ProSwim — designed in‑house.
What we stand for
- Quality-first products chosen by specialists.
- Transparent pricing across every store.
- Reliable logistics and fast regional shipping.
- Responsive, knowledgeable customer support.
Why the network matters
By uniting retail, distribution, and manufacturing under one group, we deliver a consistent experience without losing local expertise. Each store maintains its own specialty while benefiting from shared standards, shared inventory knowledge, and shared customer care.
This structure helps us move faster on innovation, keep supply steady, and ensure every diver and swimmer finds the right gear — from entry‑level kits to competition‑grade equipment.
Let’s build the next chapter.
Whether you’re a customer, partner, or brand looking to join the Innovative Retailers network, we’d love to hear from you.
